It only takes minutes with Gregg to realize this unforgettable expert has solved the mystery to creating high-performance work cultures and driving sustainable results.

Participants who attend Gregg’s interactive presentations and workshops, delivered to associations as well as at corporate and university conferences, consistently rate him among the very best of speakers. More than 80 percent of Gregg's bookings are repeat hires by delighted clients. For example, AMA President, Peter Piusz had this to say: "We just had the most dynamic speaker! Gregg Lederman challenged our audience to think about their business in new ways and captured their hearts with buckets of takeaway value relevant to their business. He is one of the highest audience-rated speakers we've ever had.”

Gregg's two-time award-winning book, Achieve Brand Integrity: Ten Truths You Must Know to Enhance Employee Performance and Increase Company Profits, and his trademark ABI Strategy Development Model have been used by corporations across the US to integrate their company brand into employee performance systems from hiring and customer service training to employee recognition and performance evaluations.

Driven by a relentless desire to help as many people as possible "Live the Brand," Gregg has made it his personal mission to dramatically improve people’s lives by positively enhancing their work cultures, leading to greater individual success while increasing the profitability of the company they work for. His work, along with the work of his team at Brand Integrity Inc., where he is currently the Managing Partner, has helped many of today's "best places to work” companies such as Wegmans Food Markets, Erickson Retirement Communities, Cowan, Gunteski & Co., P.A., and Retirement Living TV close the gap between their business strategies and the employee behaviors needed to bring those strategies to life.

Gregg received his MBA from the William E. Simon Graduate School of Business Administration, where he has been a professor teaching the ABI methodology since 2003. He is also a member of the National Speakers Association. Gregg resides in Rochester, NY, with his wife and three daughters.

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